Peer-to-Peer Car Sharing

HoppyGo is a peer-to-peer car-sharing platform that connects people who own a car but do not use it daily with those who would like to rent one, leveraging the principles of shared economy.

180KActive Users in 2022

2500Cars in the System

The need

One car-sharing product, the same on iOS, Android and web

HoppyGo sought a comprehensive solution for their car rental service, with the primary objectives focused on user convenience and a consistent experience. They needed intuitive iOS, Android, and web apps to facilitate quick and easy car searches and rentals. Emphasis was placed on maintaining product consistency across platforms, ensuring a seamless transition for users.

Overall, the client's needs centred around creating a user-friendly, consistent, and feature-rich car rental platform with a strong emphasis on a simple and comfortable user experience across multiple platforms.

The HoppyGo Car handover card on a pale peach ground: a red Jaguar 2 with a 4-star rating by Lukáš P., When 6.–8. 8., Where Italská 12, 120 00 Praha 2, Price 5 790 CZK, and Navigate and Hand over car buttons — Car handover — the owner's card

A man in a black T-shirt handing a car key fob through the car window to a woman's open hand — Handing over the keys

A man driving an orange convertible along a dirt road through golden hills at dusk, beside a phone with the HoppyGo My cars screen — Audi S5 and Volvo XC60 cards and today's car handover with Petr K., 6.–8. 8., Italská 12 Praha, 5 790 Kč, Navigate and Hand over car buttons — “My cars” — owner's view on the road

The challenge

Consistency across three platforms, and a Homefeed worth opening daily

HoppyGo confronted a significant challenge in establishing a unified experience for their car service. The primary challenge involved crafting intuitive iOS, Android, and web applications to simplify the car search and rental process while maintaining consistency across diverse platforms. Achieving a seamless user transition posed a notable difficulty.

Another challenge was developing a dynamic Homefeed designed to effectively showcase automatic content for onboarding, notifications, and admin messages, along with tailored suggestions like cars of the day and new inventory additions. Integrating engaging blog stories and YouTube videos within a straightforward and comfortable user interface added complexity to the task.

Balancing these elements to meet user expectations and address technical intricacies emerged as a key challenge for the client.

Web app — search results & map

Seen from inside a car past the seats and gear stick: through the open passenger door a woman in a green-checked coat leans on a lit café counter, waiting for the handover — The pickup — waiting at the handover spot

The Cleevio solution

Pay only when you drive, earn when you don't

With our unique features, HoppyGo transforms the car experience – pay only when you need one or share your idle car to earn.

Homefeed

The Homefeed is a newsfeed that efficiently presents automatic content for onboarding, notifications, and admin messages, along with personalized recommendations to encourage users to interact with the app daily.

Shortcuts

HoppyGo has a lot of cars in its database. Users can use many different filters to narrow their search, but to streamline the process, we created an auto-select feature that uses dates, location, and past preferences to select the best car.

Complex solution

We tailored a consistent product across three platforms — Android, iOS, and Web-app, based on the specifications from the Volkswagen Group. Now, seamlessly reserving a car on the web app and leaving a review on the mobile app is no longer a challenge.

Since its creation in 2018, HoppyGo has emerged as the leading car-sharing platform in the Czech market. Experiencing remarkable growth with an 80% increase in 2020, the platform is part of the ŠKODA AUTO DigiLab.

This case study was initially published on Behance in May 2019.